Publications
* Corresponding author
- Tao Li, Dali Huang, Zhen He. 2026. Product Sharing: A Threat or an Opportunity for Competing Manufacturers? Production and Operations Management, 35(6), 2283-2301.
- Meng Li, Tao Li, Lili Yu. 2026. Retail Platform Analytics: Practice, Literature, and Future Research. Production and Operations Management, 35(1), 69-86.
- Qian Gao, Xiaolong Guo, Tao Li, Yugang Yu. 2025. Reward-Based Crowdfunding to Strategic Consumers with Creator’s Own Assets and the Spot Sales. IEEE Transactions on Engineering Management, 72, 2441-2455.
- Shujie Luan, Weili Xue, Lijun Ma, Tao Li*. 2025. Pull-Push Strategies under Cournot Competition. Omega - The International Journal of Management Science, 136, 103304.
- Jingna Ji, Tao Li*, Lei Yang. 2023. Pricing and Carbon Emission Reduction Strategies for Vertically Differentiated Firms under Cap-and-Trade Regulation. Transportation Research Part E: Logistics and Transportation Review, 171, 103064.
- Xi Shan, Tao Li, Suresh P. Sethi. 2022. A Responsive-Pricing Retailer Sourcing from Competing Suppliers Facing Disruptions. Manufacturing & Service Operations Management, 24(1), 196-213.
- Meng Li, Tao Li*. 2022. AI Automation and Retailer Regret in Supply Chains. Production and Operations Management, 31(1), 83-97.
- Xiaolong Guo, Qian Gao, Tao Li, Yugang Yu. 2022. A Cash-Strapped Creator’s Reward-Based Crowdfunding Strategies with Spot Sales. Naval Research Logistics, 69(8), 1080-1095.
- Meng Li, Tao Li*. 2018. Consumer Search, Transshipment, and Bargaining Power in a Supply Chain. International Journal of Production Research, 56(10), 3423-3438.
- Tao Li, Suresh P. Sethi, Jun Zhang. 2017. Mitigating Supply Uncertainty: The Interplay Between Diversification and Pricing. Production and Operations Management, 26(3), 369-388. The runner-up/honorable mention for 2018 POMS Wickham Skinner Best Paper Award.
- Tao Li, Suresh P. Sethi. 2017. A Review of Dynamic Stackelberg Game Models. Discrete and Continuous Dynamical Systems - Series B, 22(1), 125-159.
- Tao Li, Suresh P. Sethi, Xiuli He. 2015. Dynamic Pricing, Production, and Channel Coordination with Stochastic Learning. Production and Operations Management, 24(6), 857-882.
- Tao Li, Suresh P. Sethi, Jun Zhang. 2014. Supply Diversification with Isoelastic Demand. International Journal of Production Economics, 157, 2-6.
- Tao Li, Suresh P. Sethi, Jun Zhang. 2013. How Does Pricing Power Affect a Firm’s Sourcing Decisions from Unreliable Suppliers? International Journal of Production Research, 51(23-24), 6990-7005. International Journal of Production Research 50th volume anniversary special issue (by invitation only).
- Tao Li, Suresh P. Sethi, Jun Zhang. 2013. Supply Diversification with Responsive Pricing. Production and Operations Management, 22(2), 447-458.
- Ernan Haruvy, Tao Li*, Suresh P. Sethi. 2012. Two-Stage Pricing for Custom-Made Products. European Journal of Operational Research, 219(2), 405-414.
Submitted/Working papers
- Yuxin Zhang, Shenghao Zhou, Min Huang, Tao Li*, Xingwei Wang, Kai Wen, Yin Ma. “Fourth-Party Logistics Network Design Considering Time Satisfaction with Boundedly Rational Customers: A Hybrid Quantum-Classical Algorithm.” Under major revision in IEEE Transactions on Engineering Management.
- Baozhuang Niu, Haotao Xu, Tao Li, Fanzhuo Zeng. “How to Sell Products with Inherent Uncertainty? Impacts of Consumer Disappointment and Diversified Sourcing Proportion.” Under the second round of review after major revision in Production and Operations Management.
- Leiting Li, Min Huang, Tao Li*, Xingwei Wang. “Collection Delivery Points Network Two-Way Sharing in Last-Mile Logistics Market.” Under major revision in International Journal of Production Economics.
- Anshu Dai, Yao Song, Tao Li, Sheng Fu. “Optimal Pricing and Service Menu Design for Extended Warranties under Nested Consumer Choice.” Reject and resubmit in European Journal of Operational Research.
- Qiang Zhou, Xiaolong Guo, Tao Li. “Optimal Pricing Strategy of Online Retailers Based on Augmented Reality.” Target journal: Production and Operations Management.
- Wenchuan Qiao, Min Huang, Tao Li*. “Fairness-Aware Personalized Dynamic Pricing Using Deep Reinforcement Learning.” Target journal: Management Science.
- Tao Li, Zhaoli Li, Guo Li, Yifan Xu. “Sell More, Buy More? The Value of Personal Information in Online Marketplace.” Target journal: Management Science.
- Tao Li, Suresh P. Sethi. “Coordinating Contracts and Feedback Stackelberg Equilibrium.” Target journal: Production and Operations Management.
- Tao Li, Xiuli He, Suresh P. Sethi. “Strategic Inventories with Stochastic Learning.” Target journal: Management Science.
Works in progress
- Tao Li, Meng Li. The Interplay between Algorithm Aversion and Risk Sensitivity in Pricing.
- Tao Li, Meng Li. Competing Regretful Retailers in Supply Chains.
- Tao Li, Hau Lee. The Bertrand Competition between the Manufacturer and Its Unreliable Suppliers with Random Yield.
- Xi Shan, Tao Li, Suresh P. Sethi. A Committed Pricing Retailer Sourcing from Competing Suppliers Facing Disruption.
- Tao Li, Suresh P. Sethi, Jun Zhang. Supply Diversification with Strategic Suppliers.
- Tao Li, Suresh P. Sethi, Xiuli He. Myopic or Far-Sighted? Competition Strategies with Stochastic Learning.
